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Five mistakes businesses are making with on-page search engine optimization (SEO)

Five mistakes businesses are making with on-page search engine optimization (SEO)

by Shannon Hinderberger | Jun 5, 2023 | Blogging, Content, Marketing Strategy, SEO, Tips, Writing

Anyone can fix these common SEO mistakes to improve traffic. by Shannon Hinderberger I’ve operated under the guise that I’m not an SEO expert, but I know enough to be dangerous. Cobble, all the years of continuing education classes, working and also owning...
The DASH Brand Voice Guide, now available in our DASH Store

The DASH Brand Voice Guide, now available in our DASH Store

by Darlene Veenhuizen | May 29, 2023 | Blogging, Content, Marketing Strategy, Tips, Writing

The DASH Brand Voice Guide, now available in our DASH Store by Darlene Veenhuizen Have you been following along in our brand voice discussion and you are not sure where to start? Shake off the overwhelm and start to gain clarity with our new digital download. This...
Tips for using your brand voice on packaging

Tips for using your brand voice on packaging

by Darlene Veenhuizen | May 14, 2023 | Blogging, Content, Marketing Strategy, Tips, Writing

 Maximize your packaging copywriting to include a killer brand voice. by Darlene Veenhuizen Packaging design is something that DASH has a lot of experience with, Darlene has worked with companies like Wash With Water, Prakash Organics and several small food businesses...
Brand voice mistakes – and how to avoid them

Brand voice mistakes – and how to avoid them

by Darlene Veenhuizen | May 8, 2023 | Blogging, Content, Marketing Strategy, Tips, Writing

Are you making these brand voice mistakes? by Darlene Veenhuizen We’ve talked about what brand voice is and why it matters, but I think the best way to show you why brand voice matters is to give some examples around it. When brand voice goes wrong: Peloton: In...
What is brand voice and why it matters

What is brand voice and why it matters

by Darlene Veenhuizen | Apr 27, 2023 | Blogging, Content, Marketing Strategy, Tips

The formula for success   by Darlene Veenhuizen Brand voice is how you communicate as your brand. It’s the language you use, but also the tone and style of your voice.  Brand voice is specific to your brand. That means, it’s not your own personal voice, but how...
Ask the experts: favorite hacks for using AI

Ask the experts: favorite hacks for using AI

by Shannon Hinderberger | Apr 6, 2023 | Blogging, Content, Design, Marketing Strategy, Tips

Ask the experts: favorite ways to use AI   by Shannon Hinderberger Shannon Hinderberger Artificial intelligence is taking every business by storm right now. We asked our marketing experts for their favorite AI tips that their using in their business and with...
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